Background
As the mother of a special needs child, Laura Gonzalez-Rua became aware almost immediately of the amount of items needed when it came to medical care. Gonzalez-Rua’s son, Julen, was born with an unknown genetic syndrome and required a gastronomy tube (or g-tube) at just two months old. “The carrying bag that was sent to us by our medical supply company through our insurance was practical but pretty intimidating to look at,” she says. “ It’s long, all black, and heavy. I flashed forward thinking about the day he’d hopefully walk or run and thought there has to be a more subtle, inclusive option.”
Mom Power
After searching, Gonzalez-Rua found a community of similar-minded parents, some of whom had “Mom-engineered” solutions that included g-tube backpacks, shoes for kids with braces and specialized blenders capable of blending food down to fit through the thin tubing of a g-tube. Unfortunately, she says, these items are not covered by medical insurance. And so, Julen Smiles was born. “We hope to provide a range of products that will help improve the quality of life for special needs kids and their families,” says Gonzalez-Rua. “Honestly, my mental wish list constantly grows as I encounter things that aren’t covered by medical insurance, but are practical necessities. At this point, we are not limiting ourselves to any particular products.”
Sharing Knowledge
In addition to providing these items to special needs families, Julen Smiles hopes to support the parents who create and sell the products, building a community of families who can understand the challenges they face. “Parents are constantly sending each other surplus items when they no longer need them, offering advice and suggestions on how to make feedings easier and other aspects of life easier, and generally understanding each other in a unique way,” says Gonzalez-Rua. “We have compiled a list of mothers who have set up different online stores, many through Etsy, who have different small businesses creating products that help other families.”
Looking Ahead
Though Julen passed away earlier this summer, the Gonzalez-Rua family sees the organization as a way to honor his memory and bring awareness to a subject many know little about. Though new, the organization is hard at work planning events and awareness campaigns and is always looking for donations to help other families make their daily lives just a little bit easier. “We were given a peek into a very difficult and daunting world that most people don’t know or talk about,” she says. “We plan to spread awareness and help families obtain whatever it is they need to make their child’s life and their lives as wonderful as possible.”






Deering Estate
Massage Envy South Miami
Calla Blow Dry
My Derma Clinic
Sports Grill
The Healthy Kitchen
Sushi Maki
Golden Rule Seafood
Malanga Cuban Café

Kathleen Ballard
Panter, Panter & Sampedro
Vintage Liquors
The Dog from Ipanema
Rubinstein Family Chiropractic
Your Pet’s Best
Indigo Republic


ATR Luxury Homes


2112 Design Studio
Hamilton Fox & Company
Creative Design Services
Best Pest Professionals
HD Tree Services
Trinity Air Conditioning Company
Cisca Construction & Development
Mosquito Joe
Cutler Bay Solar Solutions


Miami Royal Ballet & Dance
Christopher Columbus
Pineview Preschools
Westminster
Carrollton
Lil’ Jungle
Frost Science Museum
Palmer Trinity School
South Florida Music
Pinecrest Orthodontics
Dr. Bob Pediatric Dentist
d.pediatrics


South Miami Women’s Health

The Spot Barbershop
My Derma Clinic




Miami Dance Project

Rubinstein Family Chiropractic
Indigo Republic

Safes Universe
Vintage Liquors
Evenings Delight





Atchana’s Homegrown Thai
Baptist Health South Florida

Laser Eye Center of Miami
Visiting Angels
OpusCare of South Florida



Your Pet’s Best

HD Tree Services
Hamilton Fox & Company

Creative Design Services


